Unnat Bharat Abhiyan (UBA) is inspired by the vision of transformational change in rural development processes by leveraging knowledge institutions to help and build the architecture of an inclusive India. The aim is to create a virtuous cycle between society and an inclusive academic system by providing knowledge and practices for emerging professions and to upgrade the capabilities of both the public and the private sectors in respond to the development needs of rural India. The current policy context urges institutions of national importance to adopt villages and develop appropriate technologies. SRKREC, Bhimavaram is the coordinating institute of UBA. Dr. P.A.R.K. Raju, Professor & Dean-R&D is the Coordinator of UBA Cell, SRKREC, Bhimavaram.

The UBA Cell of SRKREC has formed an inter-disciplinary team of faculty members and support staff. UBA provides an opportunity to channelise the energy of students and faculty with measurable outcomes. We are mandated to work through the network of available units in the Institute and will also try to collaborate with various community stakeholders. For instance, the UBA Cell of SRKREC will work hand in hand with NSS, NCC units, Engineering Projects In Community Service (EPICS), and various centres of excellence of SRKREC. We have identified few villages around our campus and chosen to work on select themes. We hope to develop villages around our campus as model villages and then scale it up throughout West Godavari district, Andhra Pradesh.

S.R.K.R. Engineering College has successfully established Centres of Excellence for the improvement and enrichment of science and engineering knowledge. The activities of WET Research Centre, GIC, KLIC, DREC, STRC and CATCH are interwoven and carry out multidisciplinary research projects using integrated technologies with the prime aspiration of bringing “Science to the Society”. The functions of these centres mainly focus on the development, management and conservation of natural resources, environment and ecology. SRKREC will work through the network of available units in the Institute and also try to collaborate with various stakeholders. SRKREC requesting all faculty members to make sure that 10-20 percent of all B.Tech project should be done with focus on inclusive rural development. Similarly, M.Tech and Ph.D students should be encouraged for developing inclusive technology. SRKREC has adopted six villages and already addressing the following issues:

Area Of Intervention

• Organic farming
• Literacy improvement programmes
• Best practices in aquaculture
• Women Empowerment
• Energy resources
• Drinking water quality
• Health Welfare
• Skill development
• Solid Waste management

SRKREC, Bhimavaram is involving Visiting faculty / Adjunct faculty / Professor Emeritus with higher problem formulation and analysis skills to address social issues connected to the development and raising of the quality of the people of the rural area. With the expertise and advise of the senior people, we are able to address issues like organic farming, literacy improvement, environmental awareness programmes, solid waste management, health awareness programmes, Women Empowerment, Land and Water Management Practices in the rural areas of West Godavari District, A.P.

Village Teams

Past Events

• Seminar on utilization of Godavari waters in the new millennium Dept. of Civil Engineering, S.R.K.R Engineering College, Bhimavaram on 18-10-2004.
• Literacy improvement programmes
• The Brainstorming Session on “Kolleru Lake Ecosystem Management” conducted in collaboration with ANGRAU, Hyderabad, A.U., Visakhapatnam, WAGNENGIN,UR, Netherlands and SRKR Engineering College, Bhimavaram on 19th and 20th October -2006.
• “Kolleru Lake Stakeholders” Workshop conducted in collaboration with S.R.K.R Engineering College, Bhimavaram and WAGNENGIN UR, Netherlands on 21-11-2006.
• Awareness programme on environmental issues of Kolleru Lake –Upputeru River by Geospatial Information Centre (GIC), Dept. of Civil Engg., SRKR Engineering College, and Bhimavaram on 05-10-2007.
• Workshop on Land and Water Management Systems of West Godavari District, sponsored by NRDMS Division, DST, New Delhi on 29-03-2008.
• Workshop on Hydrology and Water Management Systems of West Godavari District, A.P. sponsored by NRDMS Division, DST, New Delhi on 13-12-2008.
• Geospatial Technologies: Restoration of Kolleru Lake Ecosystem Review Meeting on 25th – 26th August 2009.
• Workshop on water resources and conflicts arise after bifurcation of A.P. with NGO’s held at Water and Environment Technology (WET) Research Centre, Dept. of Civil Engg., SRKR Engineering College, Bhimavaram on 10-08-2013.
• Two day training programme on ‘Geospatial Technologies: Wet Land Ecosystems’ from 17th - 18th December, 2014 with the financial support of NRDMS Division, DST, New Delhi.
• . Drinking Water Quality” with special emphasis on ‘Impact of Agriculture and Aquaculture Practices in Coastal Tracts of Godavari Delta, Andhra Pradesh’ held on 28-29 August, 2015 sponsored by SERB, DST, New Delhi.
• Extension activities and institutional social responsibility programme Hon’ble Sri. V.V. Siva Rama Raju, MLA, Undi constituency participated in the meeting at Dept. of Civil Engg., SRKR Engineering College on 04-12-2015 & 05-12-2015.
• One Day Workshop on Space Technologies – Societal Benefits by Dr. Y.V.N. Krishna Murthy, Scientific Secretary, ISRO, Dept. of Space, Govt. of India on 24-12-2015.
• Workshop on “Land And Water Management Aspects of Godavari Western Delta” held on 05-08-2016.
• Workshop on “Jalasamrakshana” on the eve of Holy Pushkaralu of Krishna River on 18-08-2016
• National Workshop on “Geospatial Technologies” with special colloquium on ‘Evaluation of Land and Water Management Systems of West Godavari District, Andhra Pradesh, India’ held on 27-102016 & 28-10-2016 sponsored by SERB, DST, New Delhi.
• Conducted Financial Literacy Program (FLP) in association with A.P State Skill Development Centre (APSSDC) to create awareness on cashless transactions from 29th December 2016 to 3rd Jan 2017.
• Organized PRAJNA-Science Exhibition with different projects at China Amiram Jilla Parishad High School in West Godavari Dist. on 16th Oct 2017.
• National workshop on “Aquaculture and its impact on Environment using spatial Technologies” with special emphasis on Godavari - Krishna Inter deltaic region” during 15-16 December, 2017, sponsored by SERB, DST, New Delhi.
• Organized Yoga Camps “Art Excell” for local Children from 23rd to 27th April 2017, “Yoga-VIP Program” for Politicians, Lawyers, Doctors etc from 19th to 21st May 2017 and Yoga-Teacher Training Program for college staff and students from 1st to 6th May 2017.